Digital Marketing tips, tools and tactics for Small Business Owners & Marketers. You can make your business better!
Many of you would have come across the term content marketing & you think some of these things when you do. "It takes up time, it doesn't work, I am not seeing the value", but content marketing really is key to helping you get known for what it is you do, for FREE.
Read MorePart 2 of How to increase your website traffic for FREE
Are you positioning yourself in the marketplace as the expert you are? What do you really want to be known for?
How are you building up brand you?
Read MoreIt is possible to drive traffic to your website for FREE and grow it month on month? You bet it is!
I want you to think a little like a circus ringmaster for a moment and come with me as I outline how you can get bums on seats or in this case eyeballs on your website.
Many small business owners when they first set up their Instagram account make mistakes - we all do when we first start something. But are they still making the same mistakes 6 to 12 months later? Unfortunately yes! But you can fix them!
Read MoreDo you remember when you where I kid and you wanted to try something new? You saw people doing something, thought "I would like to try that" and you just dived in? Instagram is one area that really works very well when we are willing to try just that, experimentation.
Read MoreHow many times have you scratched around for your logo to give to a printer? Only for them to say, I need the eps version. What about when you want to create a graphic to use in social media & you are not sure what colour purple you need for your call to action buttons?
You need a brand kit.
Read MoreDid you know that all brands have a personality? Some may have nicer personalities than others, but all brands have a personality. Understanding what our brand personality actually is helps us in so many other parts of our business.
What's yours?
Read MoreAs much as we might want to just cut to the chase when we advertise inside Facebook, we can't. This is most likely why your past attempts at advertising inside Facebook have failed. You haven't understood the 3 steps you need for successful advertising inside Facebook.
Read MoreA very short video highlighting some typical reasons you might be hesitating to start using Facebook ads.
Don't let fear of the the new hold you back.
Read More
I have been writing about digital marketing, web development and strategy for almost 20 years. I love sharing my knowledge with you to help you make your online presence better and for it to become a strong tool in your business armoury. I also write over in my digital agency Adventure Digital and also on other online blogs and magazines.
Grab my social media health check guide and start Kon-Mari-ing your feeds.
Leanne O'Sullivan, Wife, Mother, Business Owner, Digital Strategist, speaker, Occasional Psychology student, netflix lover
Find out more about me here
